Hailey Bieber Portrait Illustration for Urban Decay 24/7 Eye Pencil Campaign
akiko ruiz
I was honored to be commissioned by Urban Decay to create a portrait illustration of Hailey Bieber for the Urban Decay 24/7 Eye Pencil campaign.
For this special project, I created a beauty portrait of Hailey Bieber using the iconic Urban Decay 24/7 Eye Pencils as my drawing medium. I loved experimenting with the eye pencils to create the artwork and translating Hailey’s beauty look into my own illustration style while capturing the effortless, modern feel of the campaign.
As a fashion and beauty illustrator, it’s always exciting to collaborate with beauty brands and find creative ways to incorporate their products directly into my artwork. I especially enjoy illustrating makeup, beauty details, and expressive portraits, so using Urban Decay’s eye pencils to create the actual illustration made this project especially fun and unique.
It was such a pleasure creating this custom Hailey Bieber portrait for Urban Decay and being part of the 24/7 Eye Pencil campaign!
